Quick Answer: What Are The Features Of Mass Communication?

What are the basic concepts of mass communication?

Mass communication is the communication of information from a person, small group of people, or an organization to a large group of heterogeneous and anonymous people.

Common communication channels in mass communication include television, radio, social media, and print media..

What are the main subjects for mass communication?

The O level requirement, that is, the required WAEC subject combination for Mass Communication must include:Literature in English Language.English Language.Government.Economics/Geography.A trade subject.

What is the characteristic of media?

Media can also be said to have communicator characteristics, including audience size, interactiveness, synchrony, ease of use, and interface symmetry. These characteristics should be regarded as a few obvious selections from a probably infinite variety of media characteristics.

What is the role of mass media in education?

The media of communication is the medium by which a piece of information or knowledge is communicated to us. This medium is the message, which is of greater importance. … Therefore, the main purpose of mass-media in education is to benefit more students with fewer teachers or to obtain quality education.

What are three major functions of mass communication?

Journalism plays an important part in three of the four main functions of mass communication: surveillance, correlation, and cultural transmission. It can also play a major role in mobilizing the public, a role that has become even more potent because of the prevalence of citizen journalism.

What are the various types and features of mass communication?

Characteristics or Features of Mass Communication Large Number of Audience: The foremost feature of mass communication is that it has large number of audience. … Heterogeneous Audience: Mass Communication is not only composed of a large number of audiences but also aims to heterogeneous audience.

What are the functions of mass communication?

The four functions of mass communications are: surveillance, correlation, cultural transmission and entertainment. In many ways, the four functions of mass communication are still relevant and transferable to contemporary media.

Which is a characteristic of mass media?

It is a one-way communication One major characteristic of mass media is that the traffic flows in only one direction that is, from the material source to the consumers. The audience listens or reads but cannot give responses instantaneously. This may be so because the audience is far away from the source of the news.

What are the 4 major functions of communication?

Communication serves four major functions within a group or organization: control, motivation, emotional expression and information. Communication acts to control member behavior in several ways.

What are the 4 characteristics of mass media?

Characteristics of Mass MediaCommunication is mostly one way.Audience has great deal of choice.Reach large and vast audiences.Aim messages to attract largest audience possible.Influence society and are, in turn, influenced by society.

What are the types of mass communication?

Types of Mass CommunicationAdvertising.Journalism.Public relations.Social media.Audio media.Convergence.Film and television.Photography.More items…

What is mass media and its importance?

Mass media plays an important role in the life of society. … Mass Media includes various types of media such as television, radio, newspaper and magazines. Reading newspapers and magazines, watching TV, listening to the news on the radio are our main means of getting information.

What are the four functions of media?

Four functions of the mediaTo inform.To persuade.To entertain.To transmit culture.

What are the 5 major elements of mass media?

Mass Media Vocabulary and Facts Types of mass media: Newspaper, radio, magazines, the Internet, and television.

What is new media example?

Some examples of new media are computer animations, computer games, human-computer interfaces, interactive computer installations, websites, and virtual worlds. … Social media or social networking services, such as Facebook and Twitter, are another example of new media in which most users are also participants.

What is mass media in simple words?

Mass media refers to a diverse array of media technologies that reach a large audience via mass communication. … Broadcast media transmit information electronically via media such as films, radio, recorded music, or television. Digital media comprises both Internet and mobile mass communication.

What are the advantages of new media?

Advantages of New Media:The internet has changed everything. Technology is an incredible thing, and the world wide web might arguably be one of the best inventions. … Everyone is on social media. It’s a great way for people to pass the time, stay connected, and get advertised to. … We can access anything almost anywhere.

What are the main features of New Age mass media?

New Media are digital, interactive, hypertextual, networked, virtual and simulated. These are the six key characteristics which distinguish New Media from old media.

What are the 5 types of media?

Types of Media / Media ClassificationPrint Media (Newspapers, Magazines)Broadcast Media (TV, Radio)Outdoor or Out of Home (OOH) Media.Internet.